We provide a closer look at the current property trends and help developers in evaluating their assets and maximise the potentials of each product offering.

STRATEGY, ANALYSIS & SURVEY

With extensive research and in-depth analysis, we provide bespoke solution for each project according to its product offering, target demography and nationwide economic condition. From asset and pricing evaluation to market research, from brand positioning to sales training, we are here to assist developers in realising their investments.

BRAND DEVELOPMENT & DESIGN

Our holistic approach in branding helps to position a product in the current market. We understand the value of aesthetic and communication design, delivering strategic message to the right audience.

OPERATIONAL MANAGEMENT

Effective collaboration begins with clear path of communication. With effective time management and solid preparation, we help to coordinate the process of on-site execution, supervising campaign collaterals and provide complete report on all marketing efforts.

MARKETING COLLATERAL

Our services help to support the marketing department, enabling the team to perform more effectively in sales presentation. With cohesive marketing tools, presentations are more structured and concise, helping sales associates to better communicate the product advantages.

Change is constant in developing economies, residential areas are transformed into commercial district and vice versa. And with the emergence of start-up companies, spaces are becoming more flexible, diminishing the line that separates between residential and office. We are here to maximise the potential of these new drivers in the business of property.

Residential

With a constant demand for housing, metropolitan areas are becoming more and more saturated with residential projects, creating a highly competitive market. From affordable housing to luxury homes, we provide close examination on your competitors, analyse the market and bring forth innovative ways to market the product.

APARTMENTS

Soaring prices in metropolitan areas and shifting demography in Indonesia have been the drivers for change in the business of multi-level block apartment buildings — mostly dominated by strata title. With a total expected supply of 75,083 units in the 2016-2018 period, Indonesia remains a lucrative market for investors and end-users. We provide a closer look at the current market, assisting developers in capitalising the market with sound strategy, in-depth analysis and experienced sales force.

LANDED HOUSE

Private residence, be it in the suburb or city centre, are always in high demand due to its investment value and spatial benefits — catering both older and younger target demography. With such complex and diverse market, residential concept begins with the needs and aspirations of Indonesian family and along with the scarcity of land in metropolitan areas, landed house offers unmatched investment opportunity.

The members of our team have worked with leading developers in Indonesia, namely Agung Podomoro Group, Duta Putra Land, Farpoint, Karya Cipta Group, Pikko Group, Pondok Indah Group.

Commercial

SHOP HOUSES/RETAIL PROPERTY

Location, access and visibility determine the value of shop houses — especially for businesses engaged in retail, restaurants, banks, and other services that require exposure. Shop houses also has the potential to drive the growth of a particular area, attracting crowd that will benefit the overall development project.

COMMERCIAL SPACES

Commercial spaces or kiosks are often considered as an extension of an apartment compounds. From convenience store, pharmacy, laundry service, these spaces will benefit from constant supply of customers, mainly from tenants. Store allocations, composition of store versus total residential units ratio are important factors that must be considered to ensure constant stream of revenue.

With dynamic strategy and enterprising approach, we are committed to deliver concrete results amidst the property frenzy.

Mixed-use

Change is constant in developing economies, residential areas are transformed into commercial district and vice versa. And with the emergence of start-up culture, spaces are becoming more flexible, diminishing the line that separates between residential and office. We are here to maximise the potential of these new drivers in the business of property.

SMALL OFFICE / HOME OFFICE (SOHO)

The emergence of start-up culture brings about change in the use of office as well as residential spaces. We understand the value of time, the demand for flexibility, mobility and strategic location in metropolitan areas. With these drivers in mind, we are offering new perspective to the younger market demography.